About: Melanie Beal

Recent Posts by Melanie Beal

I Remember the Lovable Company

Atlanta Memories Since 1970      To the right is Frank Garson II, founder of the Lovable Company, and to the left is his son Dan Garson, who became company chairman after serving in World War II.  Photo Credit: AJC.com     A Colorblind Approach to the Business World! By Shiyra Sadoff...

CURE it with a Coin Toss at Copeland’s!

    Left to right: Glen Helmstetter, managing partner Copeland's of New Orleans – Atlanta; Kristin Connor, executive director of CURE; April Voris, board chair of CURE; and Bill Goudey, CEO of Copeland's of New Orleans – Atlanta.     A Rewarding Partnership! By Shiyra Sadoff Since the summer of 2011, ...

Inspirational Cause Marketing Campaigns: Merrill Lynch Buckhead

By Melanie Beal It is heart-warming to hear how many businesses believe in and support charitable oragnizations across the globe, especially when that organization improves the happiness of a child.  Atlanta Cause Marketing & PR was excited to learn that Merrill Lynch's Buckhead office recently participated in a fundraiser benefiting the...

Quotes About Cause Marketing

By Melanie Beal Cause Marketing is becoming more and more popular in this day and age and companies' are implementing corporate social responsibility (CSR) as a major aspect of their marketing plans. Cause marketing is a beneficial tool for both the company and the organization: it gives the former a communty oriented...

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